Anyone looking to publish content on the web needs a blogging platform. Without one, you have nowhere to publish your content.
However, depending on your situation and the purpose of your blog, the investment won’t be anything more than time and a few dollars every month.
Alternatively, you can start a blog for free if it’s something you just want to do for fun or to express yourself. Free is also an excellent option if you want to test the waters before spending any money. With that said, free platforms aren’t great if you’re trying to make money with your blog because they’re less professional and extremely limited.
At the end of the day, blogging helps you establish your voice online—whether you’re blogging for your business or for personal use. And your blogging platform is the basis for everything you do moving forward.
Even if you’ve never written a blog post or built a website before, investing in a blogging platform is the first step to breaking ground on your new blog.
It’s never too early (or too late) to get started.